by Admin | Feb 10, 2017 | Advice
Part the complexity of marketing comes from the fact that multiple small factors can dramatically influence consumer behavior. In fact, a recent study from the University of Kansas shows that something as seemingly irrelevant as the size of someone’s smile can...
by Admin | Dec 14, 2016 | News
Do you remember the “I’m a Mac, and I’m a PC” commercials, or the iPod commercials with silhouetted people dancing against solid color backgrounds? Marketers spent a lot of time and money trying to tell us what kind of people we were, or could be, if we chose certain...
by Admin | Aug 4, 2016 | Advice, Technology
If there’s one thing nobody expected, it’s that Pokémon Go would take the nation by storm. In case you haven’t heard, the old ‘90s show has made a major resurgence as of late, and it seems that everyone, young and old, are getting in on the action. So what does this...
by Admin | Feb 21, 2016 | Advice
A business needs a lot of things, but most importantly, it needs customers. If you’ve got no one to sell to or no one’s lives to improve, then you don’t have a viable business. But knowing how to find customers can be tricky, especially if you’ve never done it before....
by Admin | Oct 7, 2015 | Companies, News, Technology
It turns out those ubiquitous 20%-off coupons for Bed, Bath, and Beyond are actually hurting the retailer’s sales. Recently, the company reported that its revenue rose 1.7 percent to $3 billion, but that profits fell 10%, and it looks like those handy little coupons...
