Your Smartphone Says A Lot About Your Personality

Your Smartphone Says A Lot About Your Personality

Do you remember the “I’m a Mac, and I’m a PC” commercials, or the iPod commercials with silhouetted people dancing against solid color backgrounds? Marketers spent a lot of time and money trying to tell us what kind of people we were, or could be, if we chose certain...
Apple Doesn’t Have to Unlock iPhone for FBI

Apple Doesn’t Have to Unlock iPhone for FBI

After four months of deliberation, Judge James Orenstein has ruled that the FBI can’t force Apple to access data on a locked iPhone in order to assist the law enforcement organization in an on-going investigation. The owner of the phone has already confessed to the...
Lessons in Advertising with Google

Lessons in Advertising with Google

Google’s not always great at marketing. Ever heard of the Google Art Project? The Google Cultural Institute? Do you remember the Field Trip app? Google’s released a slew of commercials in the last year attempting to sell Android, its mobile OS. The commercials...
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