YouTube Sets 10,000-View Threshold for Ads

YouTube Sets 10,000-View Threshold for Ads

A couple of weeks ago, we reported on the backlash Google was experiencing when advertisers discovered that their ads were appearing alongside offensive content. Several very large brands opted to pull their non-search ads until Google addressed the problem. Now, in...
Research Team Investigates Pay-Per-Install Scareware

Research Team Investigates Pay-Per-Install Scareware

If you’ve ever installed a piece of software from the Internet and suddenly found yourself plagued by ads, “scareware,” or programs that take over your browser and direct it to other sites, you’re not alone. This happens every day, even when a user downloads software...
Keeping Up With the SEO Arms Race

Keeping Up With the SEO Arms Race

Everybody who’s been paying attention for the last decade is aware that SEO, or search engine optimization, is important to the success of businesses that rely even a little bit on the Internet. Even if you just use the Internet to draw people to your brick-and-mortar...