Oracle Acquires Ad Measurement Company Moat

Oracle Acquires Ad Measurement Company Moat

Continuing its trend of acquiring adtech companies, Oracle Data Cloud announced that it has acquired ad measurement firm Moat. Moat’s raison d’etre is to help advertisers and publishers measure whether people see and interact with online ads across platforms like...
Larry Ellison Debuts In-Memory Database

Larry Ellison Debuts In-Memory Database

Last week, Oracle CEO Larry Ellison showed off Oracle’s newest product, complete with In-Memory Database Technology, which will be able to move data quickly between disk, flash, and dynamic random access memory (DRAM). According to Ellison, In-Memory will be up to 100...