David MacNeil Bought a Super Bowl Ad About His Dog

David MacNeil Bought a Super Bowl Ad About His Dog

WeatherTech has become pretty famous for its Super Bowl ads. One star of the company’s ads is Scout, a 7-year-old golden retriever owned by WeatherTech CEO David MacNeil. Scout is featured in the company’s 2020 Super Bowl ad—which cost almost $6 million—but this time,...
WeatherTech’s David MacNeil: Where Is He Now?

WeatherTech’s David MacNeil: Where Is He Now?

David MacNeil, founder and CEO of WeatherTech, is probably one of the best-known CEOs in America. His company sells high-quality car and truck accessories ranging from digitally made mats to cup holders and even pet ramps. The story of how MacNeil mortgaged his house...
3 Auto Supply Companies That Swear By ‘Made In the USA’

3 Auto Supply Companies That Swear By ‘Made In the USA’

People who love cars buy a lot of after-market parts for those cars. And many of those people want parts that are made in the United States—for both quality and patriotic reasons. Here are three companies in the auto world who walk the talk and make all their parts in...
David MacNeil is a True American Worker

David MacNeil is a True American Worker

David MacNeil is the CEO of WeatherTech, a high-end, custom car mat producer bringing in $400 million in sales worldwide. WeatherTech stands out by being owned and operated solely in America, using American materials handled by American workers. MacNeil hopes the...
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